With reference to my feelings on Battery Hen welfare, posted last September here, I now bring some pretty good news following a week of celebrity chef documentaries on chickens and chicken farming. Hellmanns, who make the UK’s best loved mayonnaise, have announced that they will be introducing a free range line. At bloody last.

Meanwhile, my favourite Etonian, Hugh-Fearnley-Whittingstall, has been battling it out on the intensively farmed chicken meat bird front. And doing quite well too, I’ll have you know.

Support him please. It doesn’t take much, just a read of his site and a virtual signature. Animal welfare must come first. If you can’t afford free range chicken, then eat pulses instead–they are a lot cheaper than even the cheapest bird.

Sign up here

Thank you.